When signing your Microsoft Enterprise Agreement (EA), who to choose as your Enterprise Software Advisor (ESA) should not be a difficult decision. That’s because a certified Microsoft Large Account Reseller (LAR) should have been readily available to guide you through every step of the process.

However, some partners let their sales representatives neglect a customer for 11 months, and then buddy up around renewal time. If you are one of those customers that hears from the ESA that supports your Microsoft EA only as you get close to your contract anniversary date, this blog post is for you.

The ESA you select could be the most important decision you make about the entire three-year EA. So before you sign on the dotted line, ask yourself: What kind of service levels and responsibilities should I expect from my LAR? How do I ensure the agreement is not only supported, but optimized? Am I compliant? Are my teams getting timely updates about new products and releases? How do volume licensing changes affect us during — and after — our agreement is over?

Your ESA representative should know the answers to these questions, and more. Here are 10 tips to ensure you’re getting the most out of your partnership. Continue Reading…